Your Maui Escape is a family owned and operated vacation rental and property management company. We offer almost a dozen stunning properties for your dream vacation in Maui, Hawaii.
Whether it’s for your honeymoon or your yearly getaway Your Maui Escape has the property for you.
Wailea Ekahi Village is absolute paradise and Your Maui Escape is truly your home away from home. This magical experience can only be found in Maui.
The Primary Objectice was to create a new user experience for people looking to book a vacation in Maui. Subsequently, Your Maui Escape has little to no engagement and no clear consistency with their social media outlets. Your Maui Escape needed to grow an engaged community through high quality images and video “engaging content”.
A number of KPI’s (key performance indicators) were used to measure success of the campaign included.
Reach & Impressions (Brand Awareness)
Increase engagement on content
Social Media Engagement & Growth
Social Media 55 created and executed on a strategy that delivered highly engaging content.
Causing each and every post attractive for those to share and engage. Social Media 55 created
and monitored all social media posts on Facebook and Instagram. We posted at key times to
maximize our engagement levels. Hashtags and engagement into travel enthusiasts groups were
We created call to actions that made it simple for clients to book stays at the properties. We ran ads to attract new followers over the course of several months solely for the purpose of growing our community.
Overall Digital Marketing Strategy and Steps
Social Media 55 developed a full service digital strategy, we focused on creating strong effective content for increased brand awareness across channels like Social Media platforms and website development.
In addition to fully booking 2018 rentals and increasing the brand social channels the brand experience a wave of inquiries and reservations they didn’t think was possible. Our brand awareness campaign had us reach well over 1 million people through our initiatives and planned actions.